Genesis Products launches doors on demand program

GOSHEN, Ind. — Genesis Products has launched NextRun, a kitchen-at-a-time, door-and-drawer-front program, designed to streamline sourcing and delivery for distribution partners, cabinet manufacturers, and closet dealers serving the kitchen and closet market.

The program features:

  • Rigid Thermofoil (RTF) cabinet doors and drawer fronts available in select 3DL Surface Synergies offerings with a white or matching backer.
  • Seven market-curated profiles including Prepped for Glass, Shaker, Thin Shaker, Raised Panel, Grooved Craftsman, Traditional Ogee and Contemporary Slab, providing a focused selection aligned with current design demand.
  • Low MOQs and fast shipping – Order just 20 doors and drawer fronts, or more, per order with a 12-day turn plus shipping, making the program well suited for both stock and project-based applications.
  • The NextRun online program builder makes selecting matching doors and drawer fronts seamless


 

“NextRun was developed with our distribution partners in mind,” said Rina Harianto, product manager at Genesis Products. “By allowing smaller quantities of doors and drawer fronts to ship with TFL panels in one consolidated delivery, we’re helping distributors reduce complexity and improve efficiency. Our goal is to help you offer your customers a more complete kitchen solution without needing to change the way you do business.”

After successfully running a pilot program in 2025, NextRun is now available for distributors or OEMs may start placing orders directly through Genesis Products, then consolidate those orders into a single delivery alongside their TFL panel order.

For more information about this kitchen-at-a-time program, ordering requirements, or available Surface Synergies offerings, visit the Next Run program builder page.

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Larry Adams | Editor

Larry Adams is a Chicago-based writer and editor who writes about how things get done. A former wire service and community newspaper reporter, Larry is an award-winning writer with more than three decades of experience. In addition to writing about woodworking, he has covered science, metrology, metalworking, industrial design, quality control, imaging, Swiss and micromanufacturing . He was previously a Tabbie Award winner for his coverage of nano-based coatings technology for the automotive industry. Larry volunteers for the historic preservation group, the Kalo Foundation/Ianelli Studios, and the science-based group, Chicago Council on Science and Technology (C2ST).