NEW YORK - Tennis champion and designer Venus Williams serves up a new platform for AI-driven interior design. With Palazzo, Williams and co-founders Raffi Holzer and Edward Lando offer users an innovative way to create interior design solutions tailored to individual preferences.

According to the company, Palazzo harnesses AI technology to understand users' design preferences and aesthetic tastes. Analyzing user input, it curates a selection of design ideas and finishes that align with users' visions.

Williams, who opened her interior design firm, V Starr Interiors, in 2002, said in a statement, "Interior design has been a passion of mine since I was a teenager and is a craft that I have honed over the last twenty-one years, so the launch of Palazzo as one of my new ventures in the space is incredibly meaningful to me. Our goal is to provide design enthusiasts like myself with a community that drives design, collaboration, connection, and growth. To create a more accessible platform where imagining designs is easy and communicating them is effortless."

One of the main features of Palazzo is Vinci, the platform's AI-powered design assistant. Utilizing the latest in generative AI, Vinci engages with users to find out what they are looking for in terms of colors, design styles, and more to give them a possible design for their space. Palazzo is unlike other AI-driven platforms in that design fanatics will now be able to upload photos of their actual spaces and leverage Vinci's capabilities to provide customized designs for those rooms. As users work with Vinci more, he also learns their style aesthetics and can get closer to their desired outcomes, helping drive forward specific designs and products.

Other key features of Palazzo include:

Style Transfer: Users can upload an inspirational photo and update their room to match its style.
Segmentation: Users can edit only specific parts of an image (a couch, the walls, etc.) without changing what they already love. 
Aesthetic DNA: Users will have access to the platform's custom style quiz, where they can define their taste and create a custom design style that feels unique to them. Vinci will then consider users' Aesthetic DNA when creating new designs. 
Explore: A feed of generations and other content from the Palazzo community will be the digital heartbeat of the platform for users to browse. 
User Profiles: Creating profiles will enable users to follow and engage with other members of the community, including designers and influencers. 
Referral Program: For every user referred to the platform and signed up, users will receive five tokens (good for five free generations).

"Palazzo bridges the gap between design and personalization, offering users a seamless experience to explore endless customized possibilities for their spaces," said Holzer. "The platform allows users to transform inspiration photos into cohesive designs, engage with other design enthusiasts, and create unique, aesthetically pleasing spaces easier than ever before."

Members of the Palazzo community will have access to multiple inspiration photos that can be combined into a cohesive design, the ability to try out options for individual pieces or finishes in actual user spaces, and real-time feedback from other users on design ideas.

"Palazzo isn't just about creating aesthetically pleasing spaces. It's about transforming someone's space to reflect who they are and the stories they want to tell," added Lando. "We're here to bring those stories to life, crafting spaces that are as unique and personal as the people they represent."

Learn more at www.palazzo.ai.