Enhance branding with community outreach

Are you thinking of ways to enhance your marketing and branding? Consider developing give-back programs, which are great ways to connect with your community. An effective program can build your brand and expand your reach beyond traditional marketing efforts. 

Jennifer Williams, Saint Louis Closet Co.

One example of this approach is Jennifer Williams, president and founder of Saint Louis Closet Co., who donated over $100,000 to local charities through her giveback program Closets for a Cause.

“I am so honored to give back to my hometown of St. Louis and all the amazing charities we have right here in our city,” Williams said earlier this year when her company reached that milestone. “St. Louis is such a giving community, and it’s because of our wonderful partnerships and clients that we have been able to accomplish this goal of $100,000 in donations!”

If you want to learn more about how Williams put this plan in motion, join our 45-minute webinar “How to Craft an Effective Charity Program for Your Brand” on July 19 at 2 p.m. Eastern. Williams will share with attendees how to develop and implement a program as part of their branding strategy.
 

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About the author
Michaelle Bradford | Editor

Michaelle Bradford, CCI Media, is Editor of Closets & Organized Storage magazine and Woodworking Network editor. She has more than 20 years of experience covering the woodworking and design industry, including visits to custom cabinet shops, closet firms and design studios throughout North America. As Editor of Closets & Organized Storage magazine under the Woodworking Network brand, Michaelle’s responsibilities include writing, editing, and coordinating editorial content as well as managing annual design competitions like the Top Shelf Design Awards. She is also a contributor to FDMC and other Woodworking Network online and print media owned by CCI Media.