MARTINSVILLE, VA  – Hooker Furnishings expands its portfolio with the acquisition of BOBO Intriguing Objects, a lighting, décor and furnishings manufacturer based in Atlanta, Georgia.

Financial terms of the acquisition, announced July 7, were not disclosed. BOBO’s management team and employees will continue to serve customers from its headquarters in Atlanta.

Founded by Mark Sage in 2004, BOBO launched at the AmericasMart in Atlanta with 17 products. Today, the product line includes a broad selection of lighting, décor, art, mirrors, textiles as well as indoor and outdoor furnishings.

“We couldn’t be more pleased to announce this acquisition which allows us to broaden our product diversity across new (to us) furnishings categories of lighting, décor, textiles and wall art,” said Jeremy Hoff, CEO of Hooker Furnishings. “Mark is a true creative talent, and his products can be found at many leading retail companies as well as being specified by leading interior designers across America.  We couldn’t be more pleased to have him and the BOBO team as the newest members of the Hooker Furnishings family.”

According to the company, Sage is an avid collector of intriguing objects and has spent the last 20 years traveling to more than 50 countries in search of discovering one-of-a-kind pieces and reimagining them with a new story. He continues to grow BOBO's “cabinet of curiosities” by adding new stories to every space and will continue to lead creative and merchandising as senior vice president of Merchandising for the BOBO division.

“I am thrilled about this acquisition,” said Sage. “By joining forces with Hooker Furnishings, we will be in a great position to leverage our combined resources and expertise to create an even more dynamic company for our customers. I am confident that this move will lead to an expanded product assortment, enhanced marketing and technology capabilities and an even more improved customer support system. I am excited to embark on this new journey fueled by innovation, integrity, and shared success.”

BOBO’s products are distributed throughout the United States through retail stores, interior designers, and ecommerce platforms. BOBO also operates a combined to-the-trade and retail showroom in Atlanta as well as offering B2B and B2C sales through its website.

BOBO will officially launch as a part of the Hooker Furnishings product line at the Fall 2023 High Point Market, with a new location inside Hooker Furnishings’ Showplace showroom.

Headquartered in Martinsville, Virginia, Hooker Furnishings (NASDAQ: HOFT) is among the nation's largest publicly traded furniture sources and ranks 27 on the 2023 FDMC 300 list of largest North American wood products producers. The company encompasses 12 operating businesses, with brands including: Hooker Furniture, Bradington-Young, HF Custom, Shenandoah Furniture, H Contract, M, Pulaski Furniture, Samuel Lawrence Furniture, Prime Resource International, Samuel Lawrence Hospitality, and Sunset West.

Hooker Furnishings Corp.'s corporate offices and upholstery manufacturing facilities are located throughout Virginia and North Carolina, and the company has showrooms in High Point, North Carolina, Las Vegas, Nevada, and Ho Chi Minh City, Vietnam.